Evally
Finance & compliance

Marketing claims compliance

Catch guarantees, health claims, unproven superlatives and missing disclosures in ad copy.

Screens ads, landing pages and AI-written marketing for the claims regulators and ad platforms act on: guaranteed results, disease claims, investment promises, '#1' without proof, testimonials and affiliate links without disclosure, and fake urgency. The offending sentence is quoted.

Compliance triage, not legal advice. Rules differ by country and industry.

Try it live

Real calls to Jev. Pick an example or paste your own.

Examples
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Pick an example or paste your own input, then run it.

Under the hood

Every question and rule, in the open. Fork it to change any of them.

What it asks

Reads copy and industry, then asks 6 questions in one call.

  1. Q1Guaranteed resultsYes / no quotes evidence

    Does the copy promise guaranteed results (income, weight loss, rankings, cures)?

  2. Q2Health claimsYes / no quotes evidence

    Does the copy claim to treat, cure or prevent a disease or health condition?

  3. Q3Unproven superlativesYes / no quotes evidence

    Does the copy use superlatives or comparisons that need proof ('#1', 'best', 'fastest', 'clinically proven', '10x cheaper') without citing it?

  4. Q4Financial promiseYes / no quotes evidence

    Does the copy promise investment returns, or imply an investment has little or no risk?

  5. Q5Missing disclosureYes / no

    Does the copy feature a testimonial, an endorsement, an affiliate link or a 'free' offer without the disclosure it needs?

  6. Q6Fake urgencyYes / no

    Does the copy use scarcity or urgency (countdowns, 'only 2 left') that looks invented?

How it decides

Rules run in code, top to bottom. The first one that matches gives the verdict.

  1. 1
    If Health claims ≥ 0.7Block
  2. 2
    If Financial promise ≥ 0.7Block
  3. 3
    If Guaranteed results ≥ 0.5Revise
  4. 4
    If Unproven superlatives ≥ 0.55Revise
  5. 5
    If Missing disclosure ≥ 0.55Revise
  6. 6
    If Fake urgency ≥ 0.55Revise
  7. 7
    If Health claims ≥ 0.4Revise
  8. 8
    If Financial promise ≥ 0.4Revise
  9. ·
    DefaultCompliant

Call it from your code

Every template runs as-is with an API key, no setup: POST /api/v1/judges/marketing-claims-check/run.

curl -X POST https://tryevally.com/api/v1/judges/marketing-claims-check/run \  -H "Authorization: Bearer $EVALLY_API_KEY" \  -H "Content-Type: application/json" \  -d '{  "input": {    "copy": "Clinically proven to cure anxiety in 7 days! The #1 natural supplement doctors don'\''t want you to know about. Guaranteed results or your money back. Only 3 bottles left!",    "industry": "Supplements"  }}'

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