Evally
Keyword research

Find the keywords you can actually take

Upload page one for the keywords you're weighing. Jev reads every result and flags the weak ones: off-intent, forum threads, thin pages, stale posts and small sites. Three or more on page one and the keyword is yours to take.

01

Read page one

Jev answers five literal questions about every result in one call: does it answer the exact search, is it a forum thread, a thin page, out of date, on a strong site?

388 ms a result · $0.00003 of compute

02

Count what's beatable

A result that fails any of those is one a focused, current page can outrank. 3 or more on page one and the keyword is takeable; the best goes first.

41 of 80 beatable · 5 of 8 keywords takeable

03

Check the close calls

Results Jev was split on go to a short needs-a-human list with the probability, so you check a handful by hand, not the whole sheet.

4 of 80 to check · $0.00215 for the study

A finished study

Eight email marketing keywords, read by Jev

The results, sites and authority scores are invented (Reddit, Quora, YouTube and Wikipedia appear only as generic platforms), so no real site's ranking is on show. The verdicts are real Jev output, recorded October 11, 2026.

Email marketing for small businesssample study
Results read
80
8 keywords, page one each
Keywords you can take
5
63% have 3+ beatable results
Searches up for grabs
8,100/mo
across the takeable keywords
Jev compute
$0.00215
for all 80 results, 388 ms each
The short version

5 keywords you can take.

80 results read in 5.5 seconds · 20% of page-one slots held by small sites

Go after this one first
email marketing for restaurants
8 of 10 beatable · 880 searches/mo

Page one for every keyword

beatable unsure strong

Outlined: 3 or more beatable results, so a focused, current page has room. Pick a keyword to see its page one.

“email marketing for restaurants”

8 beatable · 0 unsure · 2 strong
  1. #1
    Restaurant POS System | TablesidePOS
    tablesidepos.exampleBeatableThin pageOff intent
  2. #2
    Email Marketing for Restaurants: 10 Campaigns That Fill Tables
    plateandpour.exampleBeatableSmall site
  3. #3
    Restaurant Marketing Ideas (2019)
    smallbiznotes.exampleBeatableSmall siteOff intentOut of date
  4. #4
    Does email marketing work for a small restaurant? : r/restaurantowners
    reddit.comBeatableForum thread
  5. #5
    Loyalty Programs | TablesidePOS
    tablesidepos.exampleBeatableThin pageOff intent
  6. #6
    Email Marketing for Restaurants: The Complete Guide
    businessdaily.exampleStrong
  7. #7
    How restaurants use email to fill slow nights
    growthletters.exampleBeatableSmall site
  8. #8
    Restaurant email templates | MailTrellis
    mailtrellis.exampleBeatableThin page
  9. #9
    Food marketing - Wikipedia
    en.wikipedia.orgBeatableOff intent
  10. #10
    How We Grew Our Restaurant With Email
    youtube.comStrong

Why they’re beatable

Across 41 beatable results. One result can have several reasons.

  • Thin page11
  • Small site16
  • Off intent20
  • Forum thread9
  • Out of date12

Keywords you can take

Needs a human

4

Results Jev was split on. Check these yourself before you count them either way.

  • sendgrove.example
    for “best time to send a newsletter”
    53%Intent split
  • mailtrellis.example
    for “how to clean an email list”
    56%Maybe thin
  • copyhouse.example
    for “best time to send a newsletter”
    59%Intent split
  • inboxcraft.example
    for “what is email deliverability”
    37%Intent split
Try it

Could you outrank this result?

Paste one result from page one, or start from an example. Jev answers the same five questions it asks in a study.

One judgment from the free demo allowance.

Pick an example or paste a result from page one. Jev answers its five questions and says whether you could outrank it.

What Jev asks

Five literal questions, one call per result

Each answer is a probability, not a gut call, and the rules that turn them into a verdict are fixed, so every keyword is judged the same way.

Answers the exact search

Does this result (its title and snippet) answer the exact search keyword, the way the searcher means it?

Beatable below 30%: it answers a different question.

Forum or Q&A thread

Is the result at url a forum thread, a Q&A page or a community post, like Reddit, Quora or a comment thread?

Beatable at 70% or more: a thread, not an answer.

Thin page

Is the result a thin page for this search: a product, pricing, category, tool or home page, a short listing or a stub, rather than an in-depth answer?

Beatable at 70% or more: a product, pricing or stub page.

Out of date

Does the result look out of date: published more than two years before today, or a year in the title more than a year before today? With no dates to go on, answer no.

Beatable at 70% or more: over two years old.

Strong site

Is the site at url a strong site: a domain authority of 40 or more if one is given, otherwise a major brand, a large publication, an encyclopedia, a big marketplace or official documentation?

Beatable below 30%: a small site, authority under 40.

Where the results come from

Any export of page one with a title and link per result: Ahrefs, Semrush, a SERP API or a spreadsheet. Add the snippet, publish date and domain rating for sharper calls. Evally doesn’t scrape Google.

For developers

Judge results from your own pipeline

The judge behind studies is a ready-made template, serp-beatability. Send it one result from your rank tracker or SERP API and get the five answers back.

judge-a-result.sh
curl -X POST https://tryevally.com/api/v1/judges/serp-beatability/run \  -H "Authorization: Bearer $EVALLY_API_KEY" \  -H "Content-Type: application/json" \  --data @- <<'JSON'{  "input": {    "keyword": "how to write a welcome email",    "title": "What's your best welcome email? Mine gets 8% clicks : r/emailmarketing",    "url": "https://www.reddit.com/r/emailmarketing/comments/1a2b3c/whats_your_best_welcome_email/",    "snippet": "Sharing mine below. Curious what's working for everyone else this year.",    "published": "2024-02-19",    "authority": "91",    "today": "2026-10-11"  }}JSON
response.jsonrecorded · trimmed
{  "verdict": "beatable",  "label": "Beatable",  "answers": {    "on_intent": { "type": "yes_no", "value": 0.18 },    "forum": { "type": "yes_no", "value": 0.99 },    "thin": { "type": "yes_no", "value": 0.58 },    "outdated": { "type": "yes_no", "value": 0.7 },    "big_site": { "type": "yes_no", "value": 0.75 }  },  "ms": 631,  "usage": { "input_tokens": 660 }}
Get started

Know which keywords you can win before you write

One judgment per result. 500 free a month, no credit card.

Start a study